What inspired you to found Pure +Simple?
I had bad acne and have very sensitive skin. The conventional solutions for both conflicted with each other and I ping ponged between bad acne or red blotchy skin with minor acne. After 10 years I gave up and just gave up.
But to my good fortune I used a good natural product – Jurlique – and just followed a basic skincare routine and covered up the acne and redness with make up. And then people start to comment on what a great complexion I had of which I believed my great make up skills as I saw all the blotches and blemishes under the MAC cover up.
Pure + Simple’s offering and advice to our clients is based on my personal experience and my skin education from Esthetics to Ayurveda. We started out opening a spa at Yonge and Eglinton and we stocked on the 100% natural skincare with an effective make up for professional women as well as skincare treatments based on European skin technology and Ayurvedic holistic skin knowledge. Our clients are professionals who want the healthy alternative of our skincare but they also want the performance of great make up up and anti-aging skincare
What do you want people to know about beauty products?
Beauty products can make your life better if their purpose is to enhance your own special beauty and do not ask that you choose between health and “beauty”. Beauty product promotion should not make us feel inadequate or want to look like someone else.
Beauty products can give you healthy radiant skin. The best ones use the most natural ingredients and do not load up the ingredients listings.
Why did you become involved in Causemetics?
Having cancer is already a huge stressor but cancer treatments can tax our overall health and energy as well as affect our physical appearance. I want everyone to be as healthy as they can be and feel beautiful. Anything we can do to help each person feel better spiritually and physically is good.
How did you choose which product to choose for Causemetics?
Most of us invest in skincare for our face and neglect investing the same care for our body. Lower priced body lotions can be mainly water so are not effective and the higher priced body creams are being offered by conventional companies which contain mainly controversial ingredients. So I chose Minimalist Hand & Body Cream, a high quality natural body moisturizer. The body is also the larger area where using a natural body cream would make a big difference in chemical absorption.
What is something new you are working on?
I am testing out a body care routine that is good for sustainability as well as for our skin health. The routine is a 2 day cycle where I am bathing as usual one day and using a cleansing body oil the second day. This will reduce my water consumption as well as be nourishing for my dry mature skin. The trick is to get it so that I feel clean and that others do not question my grooming :) Still testing :)
What is your own beauty regime?
My routine imitates nature to keep my skin looking and feeling healthy and looking fresh.
- Cleanse with a gentle milk.
- Apply a serum to plump up my skin cells.
- Apply a face oil to cushion my skin cells and reduce dehydration.
- Apply a moisturizer to protect my skin and slow down moisture loss.
Is there anything else you'd like to share with us?
My beauty routine and choices reflect my overall life philosophy. The more wise I become the more I am happy with how I look and that gives me more time and focus on the other parts of life. Keep it as simple as you can :)
Order your Pure + Simple MINIMALIST Hand & Body Cream for Causemetics and $10 will be donated to help people with breast cancer pay their bills.